AMD's DirectX 11 graphics cards "Evergreen"

[Archer]

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AMD's DirectX 11 graphics cards "Evergreen"
AMD beliefs: DirectX 11 Radeons pleasantly fast

AMD's Developer Relations Chief Richard Huddy demonstrated the abilities of the first DirectX 11 graphics card from the Evergreen series. He is sure that the DX11 graphics cards will be a pleasant surprise when they are released later this year.
http://www.pcgameshardware.com/screenshots/250x375/2009/07/AMD-Richard-Huddy.jpg
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Richard Huddy, AMD's boss of the Developer Relations department [Source: view picture gallery]


AMD's Evergreen family of DirectX 11 compatible graphics card is supposed to be launched in 2009 - the GPU manufacturer is quite sure that it will be possible to offer DirectX 11 cards in time for the release of Microsoft's Windows 7 on October 22.

According to AMD's head of the Developer Relations department, Richard Huddy, AMD expects to be surprise the customers with the performance of the Evergreen cards. Mr. Huddy said:"I would say we don't make money by delivering slow hardware. Our expectation is that we'll give you a really pleasant surprise this year when we ship our DX11 hardware."After that he ran several DirectX 11 demos that demonstrated the advantages of Hardware Tessellation and DirectX 11 Compute Shaders on appropriate DirectX 11 compatible graphics cards. As it has already been the case at the Computex AMD concealed the real performance of the graphics card - accordingly the fps values visible on the display are not representative for the final products. The Evergreen card with a dual slot cooling solution is, according to Huddy, neither an entry level nor a high-end product - it is supposed to be part of the product array above 100 USD.

Below the video interview with Richard Huddy you can find an example for the DirectX 11 Tessellation Wireframe Mode.





Click to select picture: DirectX 11 Tessellation Wireframe Mode
Bump Mapping POM DX 11 Tessellation DX 11 Tessellation (adaptive)
http://www.pcgameshardware.de/screenshots/original/2009/07/DirectX-11-Tesselation_01.jpg




We were even allowed to take a look at the graphics card - from our seat in the conference room and though the metal shell of the closed PC case. :-(

.carousel-component .carousel-list li { width:541px; height:436px;vertical-align:top;}#prev-arrow { top:190px;}#next-arrow { top:190px;} Picture gallery (http://www.pcgameshardware.com/aid,689522/AMD-beliefs-DirectX-11-Radeons-pleasantly-fast/News/&menu=browser&article_id=689522)http://www.pcgameshardware.com/external/gfx/framework/boxhead_wide_lupe.gif (http://www.pcgameshardware.com/aid,689522/AMD-beliefs-DirectX-11-Radeons-pleasantly-fast/News/&menu=browser&article_id=689522) (enlarge to view source)
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DirectX 11 Tessellation Demo: Wireframe Mode with default Bump Mapping
http://www.pcgameshardware.com/external/gfx/defaults/pixel.gif (http://www.pcgameshardware.com/aid,689522/AMD-beliefs-DirectX-11-Radeons-pleasantly-fast/News/&menu=browser&image_id=1156869&article_id=689522&show=original)

DirectX 11 Tessellation Demo: Wireframe Mode with Parallax Occlusion Mapping





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Author: Carsten Spille (Jul 09, 2009)

[largon]

"I would say we don't make money by delivering slow hardware. (...)"Funny, considering ATi barely makes a profit...

[zanzabar]

Funny, considering ATi barely makes a profit...

they have a good amount of rev and they are the only thing keeping amd alive

but ati makes alot of their money selling slow hardware like the 3200 integrated or low end parts to oems, and the 360 thats slow now

[largon]

^The "one-hand digit" millions ATi graphics profit AMD has no relevancy to AMDs financials.
:poke:

[zanzabar]

^The "one-hand digit" millions ATi graphics profit AMD has no relevancy to AMDs financials.
:poke:

but they can use it to back lones and without ati, amd wouldent have the IGPs to help them gain market share since it makes amd have the only usable and reliable desktop/laptop IGP.